36 Customer Support tools ranked by privacy
Zendesk leads the Customer Support category with 84/100 (grade B); the lowest score is Freshservice at 33/100. The category averages 61/100 — 0 points above the cross-category average — and 42% of customer support tools fire third-party trackers before consent. 5 of 36 earn an A or B grade.
Customer Support privacy: frequently asked questions
Which customer support tool has the best privacy score?
Zendesk currently has the highest privacy score in the Customer Support category: 84/100 (grade B), based on an automated scan of pre-consent tracking, cookie consent behaviour, security headers, privacy policy, and accessibility.
How private are customer support tools on average?
The 36 Customer Support tools we scanned average 61/100, 0 points above the all-category average of 61/100. 42% fire third-party trackers before user consent.
How are these customer support privacy rankings calculated?
Each tool's website is scanned with a headless browser. We measure pre-consent tracking requests, whether a Reject All button exists and works, HTTP security headers, privacy policy quality, CCPA/GPC signals, and WCAG accessibility, weighted into a 0-100 score. Scores are technical assessments, not legal certifications.