ComplianceCheckup

43 CRM tools ranked by privacy

SugarCRM leads the CRM category with 80/100 (grade B); the lowest score is Freshcaller at 25/100. The category averages 57/100 — 4 points below the cross-category average — and 49% of crm tools fire third-party trackers before consent. 1 of 43 earn an A or B grade.

57/100
category average score
49%
fire trackers before consent
1 of 43
earn an A or B grade
SugarCRM
highest score (80/100)
#ToolWeakest areaScore
1SugarCRMCCPA / CPRA disclosures80B
2TeamleaderCCPA / CPRA disclosures77C
3MembrainCCPA / CPRA disclosures76C
4Microsoft Dynamics 365Security headers76C
5Zendesk SellCCPA / CPRA disclosures76C
6DoolyCCPA / CPRA disclosures75C
7Odoo CRMSecurity headers74C
8Salesforce CPQCCPA / CPRA disclosures71C
9InsightlyCCPA / CPRA disclosures67C
10SalesforceCCPA / CPRA disclosures63D
11Agile CRMCCPA / CPRA disclosures60D
12CapsuleCCPA / CPRA disclosures60D
13ClariCCPA / CPRA disclosures60D
14CloseCCPA / CPRA disclosures60D
15CopperCCPA / CPRA disclosures60D
16CreatioCCPA / CPRA disclosures60D
17EbstaCCPA / CPRA disclosures60D
18Freshsales ClassicCCPA / CPRA disclosures60D
19FreshsuccessCCPA / CPRA disclosures60D
20Groove HQCCPA / CPRA disclosures60D
21Microsoft Dynamics CRMCCPA / CPRA disclosures60D
22MixmaxCCPA / CPRA disclosures60D
23SalesNexusCCPA / CPRA disclosures60D
24ApptivoPre-consent tracking59D
25Revenue GridCookie consent banner59D
26AttioPre-consent tracking56D
27NimbleCookie consent banner54D
28Zoho CRMCookie consent banner53D
29HubSpotPre-consent tracking52D
30HubSpot CRMPre-consent tracking52D
31Oracle CXPre-consent tracking50D
32PipedrivePre-consent tracking50D
33People.aiPre-consent tracking49F
34KeapPre-consent tracking48F
35Less Annoying CRMPre-consent tracking46F
36YeswarePre-consent tracking46F
37StreakPre-consent tracking42F
38Pipeliner CRMPre-consent tracking41F
39NutshellPre-consent tracking38F
40OntraportPre-consent tracking37F
41MaximizerPre-consent tracking35F
42FreshsalesPre-consent tracking33F
43FreshcallerPre-consent tracking25F

CRM privacy: frequently asked questions

Which crm tool has the best privacy score?

SugarCRM currently has the highest privacy score in the CRM category: 80/100 (grade B), based on an automated scan of pre-consent tracking, cookie consent behaviour, security headers, privacy policy, and accessibility.

How private are crm tools on average?

The 43 CRM tools we scanned average 57/100, 4 points below the all-category average of 61/100. 49% fire third-party trackers before user consent.

How are these crm privacy rankings calculated?

Each tool's website is scanned with a headless browser. We measure pre-consent tracking requests, whether a Reject All button exists and works, HTTP security headers, privacy policy quality, CCPA/GPC signals, and WCAG accessibility, weighted into a 0-100 score. Scores are technical assessments, not legal certifications.

Rankings in other categories